Bestoffootball X Ballon d’Or

Bestoffootball at the Ballon d'Or 2020 with watch brand PURNELL

France Footbal awarded Lionel Messi & Alexia Putellas the Ballon d’OrTM trophies in their respective male and female categories for the institution’s 65th edition.

For the first time in the prestigious award’s history since its foundation in 1956, France Football partnered with Swiss watchmaking brand Purnell, and awarded Messi & Putellas each a unique piece: the Purnell Escape Ballon d’OrTM.

A crowning achievement for both players, who have each had tremendous seasons this year (Messi with Paris St-Germain and winning the Copa America, and Putellas with her stellar performance at Barcelona), Purnell is honored to have both of these talented athletes sporting their unique timepieces along with their Ballon d’Or trophies-a fitting example of excellence in watchmaking meeting excellence in football.

Highlights

Brand integration

All content was in collaboration with exclusive watch brand PURNELL.

The biggest football stars of the moment

This is the most prestigious award for a football player with Lionel Messi as the winner of this edition.

Total reach

With a total of 4 million views on all the stories this was a successful collaboration!

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